Mega menu

×
Home Overview Academic Students Examination R&D Admission Feedback IQAC NAAC NIRF Self Disclosure Gallery
  • Career
  • Contacts MCC Mobile App

    Ms. Isika Biswas's profile

    Name : Ms. Isika Biswas


    Designation : Assistant Professor
    Qualification : MHA, MBA
    Subject : Hospital Management & Business Administration
    Department Name : Management Studies
    Email ID : isikabiswas.bhm@gmail.com
    Address : Vill+Po: Madpur, P.S.: Kharagpur (Local), Dist: Paschim Medinipur, State: West Bengal, Country: India, Pin: 721149

    Degree name Board / University Subject/Field of Specialization Year of passing/awarded
    Master of Business Administration Indira Gandhi National Open University (IGNOU) Marketing 75.01 2025
    Master in Hospital Administration (MHA) Vidyasagar University 95.33 2024
    BBA in Hospital Management Vidyasagar University 91.8 2022
    Higher Secondary West Bengal Council of Higher Secondary Education Bio-science 87 2019
    Madhyamik/ Secondary West Bengal Board of Secondary Education 84.14 2017
    • As an Assistant Professor of Hospital Management, Department of Management Studies, MIDNAPORE CITY COLLEGE, Kuturiya, Bhadutala, Paschim Medinipur – 721129, West Bengal on and from 1st July to till date.
    • Have done an internship for three months (February-May) in operations department at Apollo Hospitals, Kolkata in 2024.
    • Have done an internship for two months (September-November) at ASG Eye Hospitals (Kolkata) as a patient counsellor in 2023.
    • Have done an internship for two months at Glocal Hospital, Midnapore as a patient counsellor in 2022.
    • Have done an internship as a front office executive at Eskag Sanjeevani Multispeciality Hospital Pvt. Ltd. in 2021.
    • Have done a six (06) month computer course (CITA) from National Youth Computer Centre.
    Field of Specialization Research Area/ Areas of Interest
    Marketing Consumer attitudes towards organic products, Role of email marketing in customer retention, Artificial Intelligence in Marketing
    Hospital Management & Administration Patient Satisfaction, Healthcare Quality and Safety, Job Satisfaction of Hospital Employees
    Sl no. Subject
    1 PG Courses: Sales and Distribution Management, Service Marketing, International Marketing, Consumer Behaviour, Digital and Social Media Marketing, Hospital and Health System, Clinical Services Area
    2 UG Cources: Concept of Health, Advertising and Sales Promotion, Hospital Inforamtion System, Support and Utility Services, Medical Record Science, Marketing Management.

    International Publication


    Sl no. Title Author Journal Name ISBN/ISSN Page No/Internet DOI Impact Factor Year Link
    1 Overview of Indian Health Insurance Sector: Background, Policies, and Challenges Dr. Sisir Ghorai, Ms. Isika Biswas, Ms. Tanushree Dhara International Journal of All Research Education and Scientific Methods (IJARESM) 2455-6211 1892-1901 8.536 2024 View Link
    2 A Study on Stress and Job Satisfaction of Academicians: A Review of Literature Dr. Sisir Ghorai, Ms. Isika Biswas, Ms. Tanushree Dhara Journal of Emerging Technologies and Innovative Research 2349-5162 514-522 7.95 2024 View Link

    National Publication


    Sl no. Title Author Journal Name ISBN/ISSN Page No/Internet DOI Impact Factor Year Link
    1 A Study on Impact and Awareness of Organic Food among Consumers Sisir Ghorai, Tanushree Dhara, Isika Biswas. Mukt Shabd Journal 2347- 3150 DOI: 09.0014.MSJ 4.6 2020 View Link
    Sl no. Title of the Seminar/Conference/Workshop Year Role Venue Funding agency
    1 In-Person NPTEL Awareness Workshop 2025 Participant Midnapore City College
    2 A User Awareness Programme on “National Digital Library of India & NDLI Club” 2025 Participant Midnapore City College
    3 One-Day National Seminar on “Strategic Management in Hospital Administration: Trends and Innovations” 2024 Paper Presenter Midnapore City College
    4 4th Annual National Conference “MCCCON-2023” on “Food Informatics: Opportunities and Challenges” 2023 Participant Midnapore City College
    5 International Webinar on “Current Trends in Neuroimmune Pharmacology” 2021 Participant Midnapore City College
    6 International Webinar on “Recent Advancement in Biological Research” 2020 Participant Midnapore City College
    7 One Week Faculty Development Programme on "Redefining Teaching: From Lesson Plans to Life Balance" 2025 Participant The ICFAI University, Himachal Pradesh